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China campaign to salvage global image


Guest Tony n Terrific

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Guest Tony n Terrific

China, the country that introduced the world to formerly obscure chemicals like melamine and diethylene glycol via a series of product safety scandals, is now hoping to salvage its image through an advertising campaign.

The 30-second ads, played initially on CNN, show images of MP3 players printed with "Made in China with software from Silicon Valley," and clothes labeled "Made in China with French designers."

 

 

 

http://news.yahoo.com/s/nm/20091201/wl_nm/us_china_brand_3

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